Reading your geo-grid results

A geo-grid result is a map covered in points, each showing your ranking for a search term at that spot. Read together, the points tell you where you win, where you slip, and how far your visibility really reaches.

The grid map

Each point sits at a real location around your business. Its colour shows your position in the Google Maps results when searching from that point. The map key names each colour:

• Green: 1 to 3
• Yellow: 4 to 10
• Orange: 11 to 15
• Red: 16 to 20
• Grey: not in the top 20 at that point (Not in top 20), or Google showed no businesses there at all (No results here). A grey pin with a dashed outline (Not fetched) means Google could not be reached for that point, so it is not counted as a miss.

The grid is centred on your business unless you moved the centre when setting up the scan. A strong green core that turns orange, red and grey toward the edges is the typical pattern: visibility falls off with distance. Click any pin to see the businesses ranking at that point.

The stats bar

Above the map you get a quick scorecard for the whole scan:

• Avg Rank: your average position across the points where you appeared in the top 20. Points where you were not found are left out, so read it alongside Top 3 and Top 10.
• Best Rank and Worst Rank reached anywhere you appeared on the grid.
• Top 3 and Top 10: the share of all points where you ranked in the top 3 and top 10. These are often more telling than the average, because the top 3 is what wins the Map Pack and every point counts.

The competitor table

Below the map, the Competitor Analysis table lists every business that appeared across your grid with its average rank, rating, review count, category, how many points it appeared on, its best and worst rank, and its Top 3 and Top 10 share of the grid. Your own row is tagged YOU. This is the fastest way to see who is beating you in the areas where you are weak.

You can sort any column, filter by name, and export the table to CSV.

Reading the pattern

• A weak spot right next to your business often means a specific competitor dominates that pocket, or a profile signal you can improve.
• Edges fading is normal. Do not chase rank at the far edge of a wide grid.
• One scan is a snapshot. The value comes from comparing scans over time as you make changes. Under the map, Territory movement lets you pick an earlier scan of the same keyword and shows where you started or stopped ranking, moved up or down, and how many points moved into the top 3.

Next steps

• Keep the data fresh automatically: Schedule recurring scans.
• Not appearing at all? See Why a scan can't find my business.
• Turn results into a client deliverable: Build client-ready reports.